What is the secret to achieving sustainable success in sales? "It begins with the mind," says Arishma Singh in her new book, The Respected Salesperson
What does it mean to influence someone? The dictionary definition is "the capacity to have an effect on the character, development, or behaviour of someone or something, or the effect itself". In simple terms, Arishma Singh calls this "changing others' minds." So how does one change another's mind? Philosophers, teachers, researchers, and leaders of all kinds, as well as salespeople, have been stumped by this question for a long time.
"There are many stereotypes and preconceived ideas about how a salesperson is perceived and behaves when it comes to the art of selling," Singh explains. "While it is true that no two salespeople behave exactly the same way, there is an intriguing dichotomy at play that differs from one to the next in terms of success chances: the power of the mind," (Arishma Singh)
Arishma Singh, an international keynote speaker, edupreneur, and author of the upcoming book "The Respected Salesperson", suggests that you have to change your own mind first before you can change the minds of your clients.
Dr. Craig Weiner, Director of the EFT Tapping Training Institute, is among the industry leaders and experts who endorse this book. He writes:
"In this powerful book, author Arishma Singh offers a personal and insightful perspective about how to THRIVE in sales by offering a transformative method designed for anyone in the sales field that is ready to observe their inner game and tap into powerful results."
Singh contends that in order to effectively communicate, read one's audience, regulate one's emotions, and strategically convey an urgent message, one must appreciate the workings of their conscious, subconscious, and unconscious mind.
"It all starts with respect for oneself. You must first value yourself as a gifted person with something to contribute to the world before you can sway, persuade, or alter the viewpoint of another person," she continues. "You must respect yourself before others will respect you."
In Singh's latest book, The Respected Salesperson, she goes into greater detail and offers readers expert guidance and practical tools. Singh does this by leveraging the power of Emotional Freedom Techniques.
Arishma Singh's The Respected Salesperson: How to Change Your Mind Before You Change Minds is now available for pre-registration and will be released in late 2022.